MTSU Announces Blue Raider Exchange To Support Student-Athletes NIL Ventures

The Middle Tennessee State University Athletics Department, in conjunction with INFLCR, has announced the Blue Raider Exchange . This initiative will allow student-athletes to pursue Name, Image, & Likeness (NIL) business opportunities.

The Blue Raider Exchange will be the home for all Middle Tennessee NIL information, education, opportunities, and reporting. Members of the business community will now be able to partner directly with student-athletes on brand-focused activities, provided they are within legal protocols, follow the MTSU NIL guidelines and are approved in advance by the MTSU Compliance department.

Examples of possible business deals include public appearances, autograph signings, social media promotion and endorsement, private lessons and athletic camps.

“The Blue Raider Exchange is set up to allow us to better serve our student-athletes and provide them with direction on taking advantage of their name, image and likeness,” says Director of Athletics Chris Massaro. “We are excited for our student-athletes to capitalize on these opportunities and look forward to having our supporters and businesses utilize this platform.”

After a business or individual registers on the Blue Raider Exchange, they will have access to a searchable database of MTSU student-athletes. They will have the ability to message the student-athlete directly in the application or request contact information to begin discussions about any potential NIL transaction. INFLCR and MTSU will not be involved in any of the negotiations.

“MTSU’s Blue Raider Exchange opens the door between local businesses and student-athletes, making it easier for all parties involved to complete NIL deals efficiently and compliantly,” says Jim Cavale founder and CEO of INFLCR. “This custom platform makes NIL at MTSU really exciting for current and future Blue Raider student-athletes.”

Upon finalization of an NIL deal within the Local Exchange, student-athletes will be able to complete a compliance disclosure within the INFLCR app. The app will also include a payment processing tool for the business to securely and directly pay the student-athlete. All disclosure and payment data automatically reports to the institution’s existing INFLCR compliance portal, and any payments processed using this tool will be reported on a consolidated 1099 that lives in the student-athlete’s INFLCR app for more efficient tax reporting.

Companies can register for Blue Raider Exchange now via GoBlueRaiders.com/Exchange.

Steven Boero