Cumulus Media Renews 104.5 The Zone Afternoon Drive Show 3HL To Multi-Year Contract
Cumulus Media’s 104.5 The Zone local Sports/Talk radio station has renewed its afternoon show, 3HL, in a multi-year extension with its winning team of high-profile on-air sportscasters.
The renewal ensures that 104.5 The Zone’s popular drive-time hosts, Brent Dougherty, Dawn Davenport, and Ron Slay will continue to offer entertaining sports commentary and news Monday through Friday from 3 p.m. to 7p.m.. The ratings for 3HL hit No. 1 in the Nashville sports talk radio market in the winter ratings sweeps coming in with a 12.1 rating.
“I’m so blessed to be able to work with incredibly talented people at 104.5 The Zone,” says Dougherty. “Being able to push the 3HL path long term and do it with my teammates and friends in the best city with the best listeners in the country is such a blessing. I’m pumped! Let’s roll!”
“Love, COMMUNITY, Family, Sports, Entertainment, and never ever having a damn ROOF!!!!” says Slay.
“It’s not very often you find the chemistry and culture that we are lucky enough to have right now at the Zone and on 3HL,” says Davenport. “We have the best listeners in the country, and I’m so excited our team will be together for the foreseeable future!”
Dougherty, known as “The Mayor of Middle Tennessee Sports” and is a well-known fixture in Nashville’s sports scene. Davenport is seen every Saturday on the college football sidelines, and her relationships and knowledge of the SEC are huge assets for 104.5 The Zone listeners. Slay is an SEC Player of the Year for the Tennessee Volunteers Men’s Basketball team and is a beloved natural entertainer.
“Today, we celebrate the powerhouse trio Brent Dougherty, Dawn Davenport and Ron Slay. They have proven time and again to be a driving force behind 104.5 The Zone’s success, dominating the ratings and capturing the hearts of our listeners. They have an undeniable chemistry—a lightning in a bottle connection that brings our audience together. We are grateful to our clients, who have become our biggest fans, for choosing this remarkable station and these influential personalities to support their local businesses,” said Allison Warren, Vice President/Market Manager, Cumulus Nashville, and Paul Mason, Program Director, 104.5 The Zone, said in a joint statement.
104.5 The Zone is The Flagship station for Titans Radio, Nashville’s affiliate for the University of Tennessee, and home to Nashville SC. 104.5 The Zone brings it all together on-air, streaming, on-demand, on Zone TV, at live events, and through expanded sports coverage and entertainment through the station’s content partnership with A to Z Sports – to deliver the best live and local sports content to fans wherever they are and whenever they want it.
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