Red Street Records, owned by Rascal Flatts’ member Jay DeMarcus, announces the label’s sponsorship of Natalie Decker as she joins RSS Racing. Decker is managed by Reaume Brothers Racing and will be running the #23 Chevy Camaro in five races in the NASCAR Xfinity Series.
This is the first time a Christian music label has sponsored a NASCAR driver.
“First, I have to say thank you, thank you to all my fans that support me and show me so much love! I love you all!,” says Decker. “Thank you to Todd DiBenedetto for connecting Natalie Decker LLC and Red Street Records. Thank you, Red Street Records, for believing in me and wanting to be part of this Journey with me. Our first race is the Daytona road course, and I could not be any happier, we have Jason Crabb and his new single on the hood of the car. This song is so meaningful to me and the inspiration I get from Jason when I hear this song is unbelievable! I’m excited for this journey and I’m so happy I finally get to share it with all of you!”
“We are thrilled to be partnering with Team Decker,” says DeMarcus. “Natalie is on the cutting edge of the racing industry; her meteoric rise continues to be amazing and unprecedented! She is the next generation. We here at Red Street view our journey in much the same way: innovation, and “outside the box” thinking, have set us apart, in the same way that Natalie has been set apart as one of NASCAR’s youngest female drivers in history. That makes Team Decker and Red Street Records the perfect combination!”
Also unveiled was the design of the car, with 2-time Grammy winner Jason Crabb, a Red Street Records artist, showcased on the hood of the car promoting his new single, “Just As I Am.”
Josh Reaume, owner of Reaume Brothers Racing, says, “As a team, we have been able to help a lot of drivers make their debut into the NASCAR trucks Series, and now we have the ability to do that with the NASCAR Xfinity Series. Having Natalie make her Xfinity debut at the Daytona Road Course is another exciting step for this team and the direction we are heading. We had some strong runs with Myatt Snider at the road courses last year and we are confident Natalie will do a great job at the Daytona road course to kick off the 2021 season.”
Decker became the highest finishing female in the NASCAR Truck Series, finishing 5th at Daytona in 2020.