Red Street Records Announces Sponsorship of Natalie Decker As She Joins RSS Racing

Photo (L-R): Jason Crabb, Natalie Decker, Jay DeMarcus

Red Street Records, owned by Rascal Flatts’ member Jay DeMarcus, announces the label’s sponsorship of Natalie Decker as she joins RSS Racing. Decker is managed by Reaume Brothers Racing and will be running the #23 Chevy Camaro in five races in the NASCAR Xfinity Series.

This is the first time a Christian music label has sponsored a NASCAR driver.

“First, I have to say thank you, thank you to all my fans that support me and show me so much love! I love you all!,” says Decker. “Thank you to Todd DiBenedetto for connecting Natalie Decker LLC and Red Street Records. Thank you, Red Street Records, for believing in me and wanting to be part of this Journey with me. Our first race is the Daytona road course, and I could not be any happier, we have Jason Crabb and his new single on the hood of the car. This song is so meaningful to me and the inspiration I get from Jason when I hear this song is unbelievable! I’m excited for this journey and I’m so happy I finally get to share it with all of you!”

“We are thrilled to be partnering with Team Decker,” says DeMarcus. “Natalie is on the cutting edge of the racing industry; her meteoric rise continues to be amazing and unprecedented! She is the next generation. We here at Red Street view our journey in much the same way: innovation, and “outside the box” thinking, have set us apart, in the same way that Natalie has been set apart as one of NASCAR’s youngest female drivers in history. That makes Team Decker and Red Street Records the perfect combination!”

Photo (L-R): Jay DeMarcus, Jason Crabb, Natalie Decker

Also unveiled was the design of the car, with 2-time Grammy winner Jason Crabb, a Red Street Records artist, showcased on the hood of the car promoting his new single, “Just As I Am.”

Josh Reaume, owner of Reaume Brothers Racing, says, “As a team, we have been able to help a lot of drivers make their debut into the NASCAR trucks Series, and now we have the ability to do that with the NASCAR Xfinity Series. Having Natalie make her Xfinity debut at the Daytona Road Course is another exciting step for this team and the direction we are heading. We had some strong runs with Myatt Snider at the road courses last year and we are confident Natalie will do a great job at the Daytona road course to kick off the 2021 season.”

Decker became the highest finishing female in the NASCAR Truck Series, finishing 5th at Daytona in 2020.

The Music City Grand Prix Announces Inaugural Advisory Board

The Music City Grand Prix announced today (Jan. 26) the formation of its inaugural advisory board.

This talented and knowledgeable group of individuals, who are deeply engrained in the Nashville community, were selected based on their expertise in areas of sports and entertainment, event production, community engagement, hospitality, customer service, finance, construction and development.

The advisory board will help bring to life a best-in-class festival, featuring racing, food and music, this coming August. Ultimately, this volunteer board aims to position The Music City Grand Prix as a mainstay in the Nashville sports and entertainment landscape, creating an annual event that mirrors the incredible success of events such as the CMA MusicFest and 4th of July Fireworks. The three-day festival of speed, sound, food and fun is scheduled for August 6-8, 2021 in Nashville, Tennessee.

“I’m pleased to serve on The Music City Grand Prix advisory board—it’s a group of people who truly believe in Nashville and see the opportunities for growth in our community,” says Monica Fawknotson, executive director, Nashville Sports Authority. “Both as a Nashvillian and Director of the Sports Authority, I am excited for a new, dynamic, privately financed sports and entertainment festival to Middle Tennessee. This event will bring thousands of people into downtown and showcase the versatility of our community and our sports facilities.”

“I’m honored to be part of this group and exciting new annual event.” says Yuri Cunza, president & CEO, The Nashville Area Hispanic Chamber of Commerce. “Racing and motorsports have worldwide appeal—popular amongst a diverse international fan base including in numerous Hispanic countries across the globe. We look forward to showcasing the diversity of our community with the addition of events like Music City Grand Prix.”

“We are grateful for the support of our advisory board and look forward to working with them to host an incredible event in August that showcases Music City as an international sporting and entertainment destination,” says Christian Parker, president of the Music City Grand Prix. “Every board member has an established track record of success. More importantly, they have also made an impact in our community, through outreach, engagement, and charitable endeavors, making Music City a better place to live, work, and play for all Nashvillians. We are proud to work closely with them on charitable initiatives, such as affordable housing, child wellness and STEM programs that will provide a positive, long-term impact on our community.”

The inaugural Music City Grand Prix Advisory Board is comprised of the following leaders:
Kix Brooks, Hall of Fame Singer/Songwriter and Entertainer
Heather Brown, PhD, Professor, MTSU School of Concrete and Construction Management
Toby Compton, Deputy Commissioner, Tennessee Department of Commerce & Insurance, Chairperson of the Nashville Sports Council
Chaz Corzine, Partner, The MWS Group
Yuri Cunza, President & CEO, Nashville Area Hispanic Chamber of Commerce
Rod Essig, Co-Head, CAA Nashville
Jenneen Kaufman, SVP & CFO, Tennessee Titans/Nissan Stadium
Monica Fawknotson, Executive Director, Nashville Sports Authority
Shan Foster, VP External Affairs, YWCA, Executive Director of Amend Together
Harrison Frist, President of Market Operations, NaviHealth
Rose Grindstaff, President, G&M Consulting
Don Hardin, President & CEO, Don Hardin Group Construction
David Kells, EVP, Entertainment and Venues, Nashville Predators/Bridgestone Arena
Ken Levitan, Co-President, Vector Management
John Oates, Hall of Fame Singer/Songwriter, Racing Enthusiast

For more information about Music City Grand Prix, click here.

Scott Borchetta Announces Big Machine Racing Team

President/CEO and Founder of Big Machine Label Group, Scott Borchetta, has announced the formation of the Big Machine Racing Team. The team will compete full-time in the 2021 NASCAR Xfinity Series, with Nashville driver Jade Buford behind the wheel.

Borchetta has a long history of merging his Nashville music empire which includes superstars like Tim McGraw, Sheryl Crow, Thomas Rhett and Florida Georgia Line, with the sport of racing. From providing talent for pre-race ceremonies to securing title sponsorships such as the Big Machine Vodka 400 at the Brickyard, Borchetta’s announcement is a natural progression for the entrepreneur.

Borchetta is no stranger to the track himself, he raced motocross and quarter midgets as a kid in Southern California before following his dad in the Nashville music business in the early ‘80s. He picked racing back up in the late ’90s in the NASCAR SuperTrucks Weekly Series where he won three consecutive championships. In 2020, Borchetta raced in the SVRA Group 6 Division, picking up a National Championship in his ’72 Corvette. The Nashville Fairgrounds Speedway further recognized his commitment to the sport this past October by inducting him into their Nashville Fairgrounds Speedway Hall of Fame.

“I’ve always been involved in racing, it’s a part of my DNA,” says Borchetta. “Whether as a competitor, a fan or a sponsor, racing is a constant in my life and is a part of our Big Machine culture. The formation of the Big Machine Racing team only broadens the integration opportunities for our recording artists and the sport.”

Buford is well known for his road racing prowess which includes wins at such tracks as Sebring and Watkins Glen as well as a fastest qualifier/pole position at Daytona. Buford had his first Xfinity starts in 2020 where he scored a Top 10 finish at Charlotte’s rainy Roval.

Big Machine Driver Jade Buford

The Mooresville-based team will be overseen by longtime NASCAR Crew Chief Patrick Donahue, a seasoned veteran who led four-time NASCAR Champion and Hall of Fame driver Jeff Gordon to victory in the Xfinity Series.

Big Machine brands will be the primary sponsor for the No. 48 Xfinity Chevrolet, including Big Machine Vodka, Big Machine Hand Sanitizer and key Big Machine Label Group artists.

Music City Grand Prix To Bring Three Days Of Racing Excitement To Nashville


Gentleman Start Your Engines. The Music City Grand Prix, in partnership with INDYCAR, is bringing the NTT INDYCAR SERIES race to Nashville Aug. 6-8, 2021. The three-day international festival of speed and sound will be staged on a temporary grand prix circuit running through downtown Nashville and around the Nissan Stadium campus.

Attendees can look forward to live music performances by top artists, best-in-class chef-curated food experiences and entertainment that centers on speed in a way only Music City can serve up. Stages with an all-star lineup will be a part of this event with top talent performances including CeCe Winans as well as many others which will be announced at a later date.

“With Nashville’s deep motorsports roots, combined with its ability to deliver world class live music, Music City Grand Prix is certain to throw a party that only Nashville can deliver, buckle up – it’s gonna be a wild ride,” says Kix Brooks.

President/CEO of Big Machine Label Group, Scott Borchetta, is an investor in the event and will be instrumental in curating the music for this festival.

“As a partner, Big Machine will be bringing all of its entertainment experience to ensure that the inaugural IndyCar weekend will combine all things music and racing for an incredible weekend of entertainment. You don’t have to be a race fan to enjoy what this event will bring to the city. But I bet you leave a race fan,” says Borchetta.